
Grubb Realty Group
Your Personalized
Strategic Selling Plan
Prepared exclusively for Gerardo Hernandez
1283 N Calaveras St · Fresno, California
Let's sit down together and review the selling strategy, the timing, and the numbers — so you can move forward with clarity and confidence.
In Your Words
Your Questions, Answered
How will you come up with a price for my house?
Pricing starts with current comparable sales — homes like yours that have recently sold nearby — alongside the competing listings buyers are seeing right now. Once I pull that data for your Fresno property, we'll set a number that's grounded in today's market, not a guess.
What will I actually walk away with at closing?
Estimated proceeds depend on two things we'll confirm together: your selling costs and your mortgage payoff information. Once I have those figures, I'll lay out a clear estimate so you know what to expect — I won't promise a number before we've done that work.
I've heard about a 'First Look' program — can I use it?
First Look is one option we can evaluate together to see whether it fits your situation and timeline. I won't promise eligibility, specific terms, or results — let's review whether it's the right approach for your property at our appointment.
How fast can this actually happen?
Timeline depends on the strategy we choose and how the property is prepared for market. We'll talk through preparation, launch timing, and the steps that fit your goals so you can decide what pace works for you.

Strategic Selling Plan
Gerardo Hernandez
1283 N Calaveras St · Fresno, California
In Preparation
Your Plan Is Being Prepared
We're preparing your property-specific market analysis, comparable sales, and recommended selling strategy for our appointment.
Nothing is finalized yet — this is the groundwork for a conversation, tailored to your home and your goals.
Presentation
See Your Home Through a Marketing Lens

Spacious interior living areas with timeless architectural details
Highlight What Makes Your Home Stand Out
From the expansive 3,024 sq ft layout and timeless architectural arches to the primary suite retreat and custom entertainment spaces, we spotlight the distinctive features that command buyer attention.
Help Buyers Picture the Lifestyle
We help buyers envision relaxing in the private backyard oasis, hosting in the dedicated entertainment lounge, and enjoying life in Fresno's vibrant Tower District before they ever step through the door.
A Purposeful, Coordinated Launch
We coordinate professional presentation, strategic pricing, and targeted multi-channel promotion so your home enters the market with momentum and reaches qualified, motivated buyers.
The Approach
The Five-Step Listing Process
Clean & Stage
Complimentary cleaning and professional staging.
Epic Photography with Aerial
Professional imagery that showcases the home and setting.
Lifestyle Video
A compelling story that helps buyers connect with the property.
Strategic Listing Launch
A coordinated introduction to brokers, lenders, and buyers.
Digital Marketing Plan
Targeted promotion and follow-up designed to generate qualified interest.
Experience
Experience Matters.
Strategy Matters More.
Danny Grubb is an accomplished Central Valley real estate professional with approximately 16 years of experience and a history of industry recognition. As leader of Grubb Realty Group, his team has recorded more than 560 property sales on Zillow. His career includes recognition among Coldwell Banker's 30 Under 30 and the International President's Elite, placing him among the company's top 2% of sales associates in 2016.
Known for his market expertise, client-focused approach, and strong sales performance, Danny continues to serve buyers and sellers throughout Fresno, Clovis, and surrounding communities — bringing thoughtful preparation, strong presentation, and clear guidance to every sale.
Our Conversation
What We'll Review Together
Current market position and pricing strategy.
Recommended preparation and launch timing.
Estimated selling costs and net proceeds.
Selling versus continuing to rent.
Next steps that fit your goals.
If the strategy, timing, and numbers make sense, we can discuss moving forward together.
Your next move
Let's Talk About Your Next Move.
When you're ready, let's walk through your personalized plan together and decide on the right next step.
